Reachability Calculator

Frequently asked questions

How is reachability calculated?

From the ratio between your followers and theirs. Above roughly 30% of their size you’re a peer they’ll likely notice; between 3% and 30% you can earn attention with consistency; below that a direct approach usually gets missed.

My reachability is Low — what now?

Climb the ladder: build real relationships with creators at or slightly above your size first. Their engagement lifts your visibility, which raises your reachability to bigger accounts over time.

Is follower ratio really what decides it?

It’s the strongest single predictor, but not the whole story — replying early, consistently, and with genuine value can beat the ratio. That’s exactly the behavior XBurst is built to help with.